Lose It! – Calorie Counter

Lose It! – Calorie Counter

By FitNow

  • Category: Health & Fitness
  • Release Date: 2008-11-21
  • Current Version: 9.4.15
  • Adult Rating: 4+
  • File Size: 127.65 MB
  • Developer: FitNow
  • Compatibility: Requires iOS 10.0 or later.
Score: 4
From 506,142 Ratings


Lose It! is the world’s most fun and effective weight loss program! Simply download the app, set your goal, and track the foods you love to lose weight. WHAT PEOPLE ARE SAYING “Best calorie counting app! Very easy to use, barcode reader works every time. Links in with my iPhone to allow for steps. Can really recommend!” - App Store Review “This app has changed my life for good! I lost 20 pounds in 45 days using this app. It keeps you in line and helps you find what foods help you live a better life. If you are considering using this app, please just try it out, and I promise it's worth it!!!!” - App Store Review “Honestly, I never realized how easy it was to motivate myself... Feels good to feel good, man.” - App Store Review SHOW ME THE NUMBERS * 60 million: Pounds Lose It! members have lost (and counting). We’ve got this DOWN. * 15 million+: Items in our comprehensive international food and exercise database * 35 million: Users who have started their weight loss journey with Lose It! * 74.7%: percent of people who have achieved clinically significant weight loss using Lose It! * 3 days: average number of days members track to see a weight loss HOW IT WORKS Lose It! uses proven principles of calorie tracking to help you succeed. It’s easy to get started: enter your profile details and goal weight, and we’ll calculate your daily calorie budget. Next, just track your food, weight, and activity and get ready to rock your goals! COOL LOSE IT! FEATURES * Quickly scan barcodes. Search our database or use our quick Barcode Scanner to easily scan in foods you’ve eaten. * Log food by simply taking a photo with Snap It. Just tap the camera icon for food tracking that’s as easy as taking a picture (2016 CES Innovation Award Winner). * Connect your Fitbit and other trackers, apps, & devices. We sync with Misfit, Fitbit scales, Withings scales, Healthkit, and more * Dial in on your nutrients by setting custom goals for macronutrients, water, health, and body measurements. * Counting macros? With a helpful status bar, track your progress toward daily calorie and macronutrient goals at a glance. * Step up your game with fun weight loss, fruit/veggie, and exercise challenges. Create your own private challenge with friends, or join a public challenge for serious motivation! * Stay on track with Meal Targets, which calculates suggested calories per meal based on your plan to encourage more confident meal choices. * Plan ahead with Meal Planning. You can even customize your meal and snack names for more accurate records (Second breakfast, anyone?). * Do high fat breakfasts keep you on track? Learn about your habits with our exclusive personal Insights and Patterns to identify what’s helping (or hindering) your progress. (Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members.) MORE TO LOVE ABOUT LOSE IT! * Supports embodyDNA, powered by Lose It!: personalized, DNA-based insights to help you learn which foods, drinks and activities could activate your weight loss and optimize everyday living. Get your results right in the Lose It! app on your iOS device! * Little team, BIG impact. We’re a small team of under 30 people, working hard every day to help you succeed. * It’s all for you: Lose It!’s mission is to mobilize the world to achieve a healthy weight. * Founded in 2008, Lose It! is headquartered in Boston, MA. It is currently available on many platforms, including iOS, Apple watch and web. Download Lose It! today, and you’ll see how easy it is to get started! http://loseit.com/terms/ Should you choose to purchase a Premium subscription, subscription purchase will be charged to your iTunes account. The subscription will automatically renew within 24 hours before the subscription period ends. Your subscription and payment information can be managed in your iTunes account settings.



  • The Best app for loosing weight!!

    By Paula Sl.
    Easy to use , Clean and to the point ! no nonsense !! Highly recommend!!
  • Love this app!

    By broke&hungry
    I’ve had this app for years and I love it. I’ve always contemplated going premium but never pulled the trigger. I recently took the plunge and I have to say it was well worth it. Free version is great but the paid version is that much better. So far I’ve lost 10 pounds and I must say Lose it! has definitely played a huge part in my success.
  • Once weighed 485 pounds

    By Coach Ira Green
    Great app which is very easy to use. Already recommending to others
  • Lose it fan prissy

    By prissy fd
    I love how lose it helps me keep on track. I wish I could edit my food list. I need to delete some and clean up my list, it doesn’t let me swipe it to the left to delete. It only lets me delete a food on my daily log if I need to change a food for the day.
  • Lose weight with Lose it!

    By Jhb9383
    Been using Lose It for 7years. Weigh every morning and then record weight. Lost 50+ lbs overall!!! Wish Lose It had been around years ago when I started the Atkins to see the TOTAL graph! I weigh every AM & check the graph. I'm always patting myself on the back... Have recommended it to many friends too!

    By armogi
    Great tool for accurate calorie recording. Helps keep me “honest.”
  • Update ruined this App

    By Big T's
    As usual, an update finally ruined this app for me. It now looks like a cartoon, and is incredibly busy with suggestions, ads, and other crap that distracts from its purpose. I use this app every day to manage my weight loss. Now I’ll be looking for another. Also, the paid model is waayyy overpriced for what it offers. Get real.
  • Need more access for apps

    By rechdap28
    I have been using this app since long time . I love this app. It is simple and very nice to log and to know the steps. Only thing is , need more access for apps like Misfit and some more apps without premium membership. And water is basic thing to measure , for that also you have to be premium member . Those are the two points I didn’t like.
  • Getting mad

    By Kammron24566664246789065
    I don’t have a Facebook or want it why are you making me get an account to sign in. Friggin stupid.
  • Amazing

    By flave73
    My partner in crime app